Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine. - David M. Ogilvy
A good advertisement is one which sells the product without drawing attention to itself. - David M. Ogilvy
Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. - David M. Ogilvy
In the modern world of business, it is useless to be a creative original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman. - David M. Ogilvy
The best ideas come as jokes. Make your thinking as funny as possible. - David M. Ogilvy